LAFAYETTE, La., Sept. 9, 2015 /PRNewswire/ — ARC Group, Inc. (OTCQB: ARCK), the operator and franchisor of the award-winning Dick’s Wings & Grill® restaurants, announced today that it has expanded its partnership with the NFL’s Jacksonville Jaguars. The relationship will now include a second concession stand at EverBank Field and extend the partnership for an additional two football seasons.
ARC Group will continue to manage a concession stand in the popular “Bud Light Party Zone,” and will now also manage a concession stand in Section 118, located at the south end of EverBank Field. Both concession stands will be open during the Jaguars’ preseason home games, the Jaguars’ regular season home games, the Florida/Georgia college football game and the Gator Bowl. The concession stands will also run during special events, such as the Monster Jam and Country Music Festival. ARC Group has also secured certain rights to operate the concession stands during the Jaguars’ home playoff games. Concession stand rights have been assigned to an unrelated third party that will operate both concession stands as free-standing Dick’s Wings & Grill restaurants. ARC Group is receiving a monthly fee in return for the assignment.
ARC Group will continue to market the Dick’s Wings & Grill brand at all Jaguars preseason and regular season home football games at EverBank Field. Marketing activities will include concourse signage, radio advertising during Jaguars Game Day, either the Tailgate Show or Countdown to Kickoff, a rotating banner on the Jaguars.com website and email blasts to season ticket holders throughout the season. Under the new partnership agreement, Dick’s Wings® has also obtained prominent stadium signage on the ribbon boards during each quarter of each game.
“The Jaguars are excited to expand our successful relationship with Dick’s Wings at EverBank Field,” said Mark Lamping, President of the Jaguars. “For more than 20 years, Dick’s Wings has offered the people of Jacksonville the best chicken wings money can buy. We are committed to providing Jaguars fans with the very best foods for their enjoyment, and offering Dick’s Wings’ quality products is yet another way we can deliver the premier stadium experience to our fans.”
“We are delighted to extend our agreement with the Jacksonville Jaguars for an additional two years and add a second concession stand at EverBank Field,” stated Richard Akam, Chief Executive Officer of ARC Group. “It has been an absolute pleasure working with the Jaguars during the past two years. We share in their passion for football, their commitment to the community and their desire to deliver top-quality, delicious chicken wings to all of the sports fans that visit EverBank Field. Our relationship with the Jaguars puts our Dick’s Wings brand in front of the millions of people who follow the team, both in the stadium and beyond EverBank Field. We look forward to continuing and building upon our successful relationship with the Jaguars.”
About ARC Group, Inc.
ARC Group, Inc., headquartered in Lafayette, Louisiana, is the owner, operator and franchisor of the Dick’s Wings & Grill concept, and the co-owner of the owner, operator and franchisor of the Wing Nutz® concept. Now in its 20th year of operation, Dick’s Wings prides itself on its award-winning chicken wings, hog wings and duck wings spun in its signature sauces and seasonings. Wing Nutz offers a large selection of premium baked chicken wings and other baked products. Wing Nutz also offers its own proprietary line of craft beers under the name “Nut Job Beers”. Dick’s Wings has 15 restaurants in Florida and four restaurants in Georgia. It also has two concession stands at EverBank Field, home of the NFL’s Jacksonville Jaguars. Wing Nutz has nine restaurants in Utah, one restaurant in Las Vegas, Nevadaand one restaurant in Nampa, Idaho.
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SOURCE ARC Group, Inc.
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